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Still Have Questions? FAQs from past clients
What happens during a discovery call with a Fractional CMO?
We talk about you and your background, the organization you work with and what your current challenges are. We seek to understand if there is synergy for the services you need and what I can provide.
What is the difference between hiring a CMO and hiring a marketing project leader?
In my work as a Fractional CMO I tend to do executive level tasks, advisory and strategy work – exactly what a full-time CMO would do. In my marketing project leadership work, I tend to lead a Marketing or Communications project.
Can I hire you for a one-time project?
Absolutely! Many of my clients begin with a single project. This is a great way to understand how we work together, and understand other ways I might be able to provide value to you and your organization.
Do you work with in-house marketing teams?
You bet. As a Fractional CMO I have led in-house marketing teams, and as a project leader I have provided support to in-house teams. Each situation is unique, and organized around the needs of the persons and businesses involved.
Do you do cross-office/ cross-agency work? What about large multiple stakeholder projects?
Yes. I’ve many experiences working on projects with multiple agencies, multiple stakeholders including: governing and operational boards, provincial and federal government, agencies of record, contractors.